Goals
- Commission 10 new e-card animations with a Christmas/holiday theme
- Hire a marketing manager leading up to the holiday season
- Expand functionality of our website
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Overview
Platypus (www.greenplatypus.com) is small company with a revolutionary business model: "Give the gift of green energy." Our goal is to make green energy a common gift item, generating thousands or even millions of dollars toward 100% renewable energy.
We have been operating for two years and we need more capital to expand.
Last Christmas season Warner Music Canada and Universal Music Canada 'greened' the power of the homes of all of their artists for one month, generating more than $20,000 toward the purchase of 100% renewable energy from wind farms and hydroelectric plants.
This Christmas we want to reach 30 companies, but we need a Marketing Manager to co-ordinate our campaign. We also need more Christmas and holiday-themed e-card animations (sent to notify the recipients of these green energy gifts).
DELIVERABLES
- Have 30 companies 'green' the power of their clients and employees homes for one month. This would generate $300,000 toward green energy.
How will the $10K be used? |
|
$ 4,000 | Hire marketing manager for 200 hours at $20/hour |
$ 4,000 | Commission 5 new Christmas/holiday e-card animations |
$ 2,000 | Upgrade website functionality - member log-in page design |
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